Hands-on, Practical Guidance for Educators
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literacy, equity, multilingual learners, and SEL, to assessment, school counseling,
and education leadership, our books are research-based and authored by experts
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Good News!
How to Get the Best Possible Media Coverage for Your School
Learn how to manage your school's image before a crisis hits.
This step-by-step guide shows you how to create a positive public perception of your school—even if you have no background in public relations. Through real-life scenarios, you'll learn valuable and easy strategies to create goodwill for your school.
Special features include:
- Developing an effective communications plan
- Building credibility and accountability within the community
- Forming a relationship of trust with the media
- Crisis communications—schools in turmoil
- Use newsletters and the Internet strategically
Product Details
- Grade Level: PreK-12
- ISBN: 9780761975076
- Published By: Corwin
- Year: 2000
- Page Count: 128
- Publication date: May 11, 2000
Review Copies
This book is not available as a review copy.